Never underestimate the importance of a job posting. It is a crucial part of the employer brand and strongly influences the candidate experience with your organisation.
Sell the job to candidates
A job advert remains an advert and its main purpose is to sell a job to potential candidates. The better the advert the higher the chances are to attract the best candidates. According to a CareerBuilder study, 75% of candidates decide to apply for a position based on the job advert only.
Be strategic when creating your job advert. This will help you address the right candidates and reduce your time and cost to hire.
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