![Webinar: Supercharge your recruiting with Marketing Tactics](https://hiring.careerbuilder.co.uk/hs-fs/hubfs/Articles-Newsletters-Blog/shutterstock_243533191_843.jpg?width=843&height=474&name=shutterstock_243533191_843.jpg)
Webinar:
Supercharge your recruiting with Marketing Tactics
Record on:
17.02.16
Duration:
32 minutes
Presenter:
Stephanie Liais
Marketing Manager,
Careerbuilder UK
![](https://hiring.careerbuilder.co.uk/hubfs/Headshots/headshot-stephanie-liais2x.jpg)
The way people search for jobs today is very similar to how they make purchasing decisions - Candidates compare employers using multiple sources (15 on average, according to our 2015 Candidate Behavior Study) to help them evaluate their options and ultimately, decide where to apply. In a tight labour market, the power sits with the candidates and they really DO have a choice.
So what does this mean for you as an HR expert? Reveal your hidden talent as a marketer and turn your 'product' into a must-have! We'll teach you how to:
- Get to know your target group.
- Polish your brand presentation.
- Learn to think from a candidate's perspective.
In 45 minutes you will learn how you can meet your target group’s expectations – and how to turn recruiting into a successful candidate experience!